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There’s no worse first impression than poor image or video quality when trying to build a brand. Around 80% of people judge by first impressions, and it’s no different when they are looking at one of your videos. That’s why it’s so important to render a beautiful, crisp video.
You don’t have to be at the mercy of your low-quality video. That’s what a video quality enhancer is for.
Learning how to enhance video quality isn’t as easy as a one-click trick, no matter what some people might tell you. We’re here to give you some pointers on how to enhance video quality, though.
What Constitutes a Video Quality Enhancer?
Two of the most important aspects of improving video quality are dealing with the color and the resolution.
A washed-out video looks awful. If you are creating a video for a product or a brand, it will also look unprofessional. You want the image to pop, no matter what you are trying to sell or convey to the audience.
With regards to the resolution of the video, we’ve all seen how blurry and indecipherable a low-resolution image can be.
The first step is to hone in on both of these issues using a good video editor. A video editing suite will have all the tools available to correct most of these issues.
Improve Vibrancy With Color Presets
One of the features present in almost every modern video editor is the ability to apply color presets. Consider applying a noir theme to the image to make it black and white, which can reduce the effects of poor color range and add a cinematic quality.
You also have the option of changing the exposure, saturation, and RGB levels of the video image. This may take some tweaking, but it can be an instantaneous transformation. Color levels make the difference between a dull image and something that jumps off the screen, regardless of the resolution.
Experiment With Image Quality Tools
Tools that change the quality of the image won’t necessarily fix a resolution issue, but they can mask it quite well. Image sharpening can take a lot of the blurriness away, but be careful not to overdo it.
An unsteady or shaky video isn’t out of the realm of possibility to resolve either. Video stabilization will neutralize the shake and sway present in bad footage.
Improving Your Video Editing Skills
Video editing is a craft that people put hundreds of hours into. Though the various video quality enhancer apps and plugins can work wonders, there’s often no easy fix. It’s all about experimentation and creativity to find what works for you.
There are always new apps and video editing companies that can help, but nothing beats learning how to edit videos well.
Are you interested in using other applications and strategies to improve your presence on social media? Then keep reading more of our articles!